Case Study: Cutting CPA to $0.04 on a Casino-Style Telegram Mini App with Postback-Driven Optimization
How a casino-style TMA went from buying traffic blindly to a $0.04–0.08 CPA: postbacks on real conversions, geo and creative splits, and ruthless budget reallocation. Real dashboard numbers inside.
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Case Study: Finding the Ad Format That Actually Delivers for an Online Casino in Southeast Asia
A real campaign teardown: $100/day, no conversion tracking, three formats in the mix. How splitting by format and wiring engagement tracking exposed the winner — and killed the format everyone expected to win.
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Case Study: 36% CTR and 1,067 Bot Starts — What a Native Video Creative Does for a Crypto TMA
A tap-to-mine USDT app promoted inside Telegram Mini Apps with a single 9:16 video creative: 7,572 impressions, 2,731 clicks, 1,067 conversions at a 39% click-to-start rate. A teardown of why native-looking video crushes static in this vertical.
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Case Study: VPN Subscriptions from Telegram Mini Apps — $0.20 CPA and Revenue the Client Verified Themselves
Two mini-cases from the VPN vertical on Adexium TMA traffic: an angle-split test that found a $0.20 CPA winner across 587 conversions, and a client whose own analytics confirmed paying users from a single campaign.
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Case Study: $37 vs $1.30 CPA on the Same Popunder Traffic — the Whitelist Effect, Proven Twice
Two independent advertisers, same offer type, same geo, same format. Broad popunder in the Philippines converted at $37–56 CPA; the whitelisted version of the same buy converted at $1.30–1.72. Here's the full data.
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Case Study: 4 Casino Brands, 3 Ad Formats, One Geo — a $28.62 Blended CPA Shootout in Turkey
6.1M impressions, 84K clicks, 19 tracked conversions. What a 9-campaign matrix in Turkey taught us about format economics: the same format delivered a $6.82 CPA for one offer and $70+ for another.
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Scaling iGaming in Southeast Asia: The PWA Funnel Playbook
A teardown of the funnel that lets iGaming campaigns scale across Indonesia, Vietnam and the Philippines without wrecking CPA — gamified pre-landers, PWA installs, offer rotation and deposit-first optimization.
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Scaling TMA Monetization: $500K Revenue & 185% ROI
Real-world TMA monetization case: $500K+ revenue, 185% ROI. Optimization, zone management, and dynamic CPA tips for publishers.
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Popunder vs In-Page Push 2026: ROI Case Studies
Popunder vs in-page push compared through 3 real case studies. ROI data, CTR benchmarks, and optimization tactics for media buyers in 2026.
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