Vertical · Sweeps
Sweepstakes Advertising
Sweepstakes are evergreen — everyone wants to win an iPhone or a $1,000 gift card. Adexium's push and popunder traffic delivers sweepstakes leads at $0.20-$1.50 CPL across Tier-1 and Tier-2 geos.
iPhone / device giveawaysGift cardsTravel / vacationCash sweepsBranded prize draws
Best-fit formats
Formats that convert for sweeps
Based on Adexium-wide performance data, your account manager can refine further for your specific offer.
Web · Web Push CPC $0.001
Web Push Notifications
Push notification ads: subscribed users receive your message system-wide, even when the browser is closed.
Learn more → Web · Push In-Page CPC $0.001
Push In-Page
In-page push ads: push-style banners shown right inside the publisher page, no subscription needed.
Learn more → Web · Popunder CPM $0.30
Popunder
Popunder traffic on desktop and mobile web: your landing page opens full-screen behind the page the user is on.
Learn more → Telegram · Mini Apps CPM $1.70
Telegram Mini Apps
Native ad placements inside Telegram Mini Apps — high attention, premium audience.
Learn more → Top performing geos
Where sweeps traffic scales fastest
Aggregate inventory across all formats. Bid floors and CPL vary by geo, check the cabinet for live numbers.
Network-wide daily ad requests by format
7-day average · pulled September 2026 · requests, not served impressions 1.2B+ ad requests / day Popunder 450M+ ad requests / day Web Push Notifications 29M+ ad requests / day Push In-Page 8.5M+ ad requests / day iMe Messenger 1.9M+ ad requests / day Telegram Mini Apps 245K+ ad requests / day Bot Messages
1.7B+ ad requests / day 760K+ clicks / day 225+ geos entire Adexium network
| Code | Country | Ad requests / day |
|---|---|---|
| US | United States | 40M+/day |
| FR | France | 18M+/day |
| DE | Germany | 17M+/day |
| BR | Brazil | 17M+/day |
| GB | United Kingdom | 12M+/day |
| IT | Italy | 10M+/day |
| CA | Canada | 6M+/day |
| AU | Australia | 6M+/day |
| ES | Spain | 5.5M+/day |
| NL | Netherlands | 3M+/day |
Playbook
How to win at sweeps on Adexium
Why Adexium fits
- Best vertical for new affiliates — simple SOI/DOI conversion goal, low payout entry
- Push and popunder dominate sweepstakes click-to-lead for under $1 CPL
- Geo-tier flexibility: cheap Tier-3 scale + Tier-1 conversion goals on the same offer
- In-Page Push opens iOS subscribers (35% of United States / United Kingdom audience) that classic push can't reach
Creative best practices
- Use big prize visuals — iPhone, $1000 cash, gift cards work better than abstract "win big"
- Add scarcity: "Only 17 prizes left today" — 30% CTR lift on push
- Localize the prize: "£500 Amazon" for the United Kingdom, "$500 Walmart" for the United States
- Sweepstakes creatives go stale in 2-3 weeks — rotate creatives bi-weekly
Compliance & moderation
What to know before launch
Moderation guidelines
- Must disclose "no purchase necessary" and full terms on landing
- Real prize fulfilment required — fake sweeps lead to permanent account ban
- Cannot guarantee winnings or imply user has already won
- Restricted in Italy and Belgium for specific prize categories (auto-filtered)
FAQ
Sweeps, frequent questions
What's the cheapest geo to start sweeps?
Brazil, Poland, Romania and Philippines have the lowest CPL ($0.20-$0.50). For Tier-1 conversion goals (United States, United Kingdom), expect $0.80-$2 CPL on push.
SOI or DOI — which converts better?
SOI (single opt-in) on cold push, DOI (double opt-in) on retargeted Web Push subscribers. Use both tracking simultaneously.
Are iGaming-adjacent "spin to win" allowed?
Yes if it's a true sweepstakes (no purchase required, random draw). Real-money gaming disguised as sweeps is rejected.
Can I run sweepstakes inside a Telegram Mini App?
Yes — embed your sweepstakes form into a TMA for instant onboarding. We see 4-6x conversion uplift vs web landing.
General questions
More about Adexium
What is the minimum deposit?
Minimum deposit is $100 for advertisers. Funds are credited within minutes for crypto and instantly for cards.
What payment methods are supported?
We accept a wide range of payment options to fit any geography: 
Advertisers: top up from $100. Publishers: payouts every 3 business days, min $100.
USDTTRC-20, ERC-20, BEP-20, TON
TONToncoin native
BitcoinBTC native
EthereumETH + ERC-20
CapitalistUSD / EUR
Visa / MastercardInstant top-up
Wire transferSWIFT / SEPA
What geos are supported?
225+ geos worldwide, including tier-1 (United States, United Kingdom, Germany, France, Canada, Australia), tier-2 (Eastern Europe, LATAM, SEA), and tier-3 markets. Targeting works down to city level.
How do payouts work for publishers?
Automated payouts every 3 business days. Minimum payout is $100. We pay via USDT (TRC-20/ERC-20/TON), TON, Capitalist, and bank wire. No manual approvals or hidden fees.
What tracking and postbacks are supported?
Server-to-server (S2S) postbacks, pixel tracking, and macros for all major trackers: Voluum, Keitaro, Binom, RedTrack, BeMob. Real-time conversion reporting.
How does anti-fraud work?
Three layers, none of them a black box. Before the auction, the bidder rejects requests from iframes, datacenter ASNs, hammering IPs and malformed user-agents; proxy/VPN traffic is blocked on SSP supply and targetable by a flag on direct placements. On the click, a JavaScript challenge by Kaminari — an independent antifraud vendor — filters bots before the redirect. Daily, every placement is scored on outcomes: enough clicks with zero conversions for any advertiser, or the same email registering across accounts, and it is blocked network-wide. Confirmed fraud is refunded.
Can I whitelist or blacklist sources?
Yes — whitelist and blacklist by source ID, app ID and zone, per campaign. There is no optimizer that silently drops sources for you. If you want automation, Auto CPA re-bids per source toward your target cost per conversion and leaves the source list under your control.
Can I pay per conversion instead of CPM/CPC?
Yes, two ways. Auto CPA bidding is self-serve on every format: you set a target cost per conversion and the bidder tunes CPM/CPC bids per traffic source to hit it. CPA pricing, where you pay a fixed price per conversion and nothing otherwise, is in beta and available on request — it runs on direct-publisher In-Page Push and Popunder inventory only, so we agree the conversion event and geos with you first. Both require S2S postback conversion tracking.
Explore more
Other verticals on Adexium
Ready to scale sweeps?
$100 minimum deposit. Top up, choose your format, and a campaign is live within the hour.