Vertical · Crypto
Crypto & Trading Advertising
Crypto traffic works best where audiences are already on-chain. Adexium's Telegram inventory — iMe Messenger, Mini Apps, and crypto-active bots — is the densest concentration of wallet-holders on the planet.
Exchanges (CEX)WalletsTrading platformsOn-chain DeFiToken launches / IDO
Best-fit formats
Formats that convert for crypto
Based on Adexium-wide performance data, your account manager can refine further for your specific offer.
Telegram · Mini Apps CPM $1.70
Telegram Mini Apps
Native ad placements inside Telegram Mini Apps — high attention, premium audience.
Learn more → Telegram · iMe Messenger CPM $1.00
iMe Messenger
Exclusive ad slots in the iMe alternative Telegram client — 4M+ active crypto-native users.
Learn more → Telegram · Bot Messages CPM $1.50
Bot Messages
Sponsored messages sent to subscribers of partner Telegram bots — direct inbox, high engagement.
Learn more → Web · Web Push CPC $0.001
Web Push Notifications
Push notification ads: subscribed users receive your message system-wide, even when the browser is closed.
Learn more → Top performing geos
Where crypto traffic scales fastest
Aggregate inventory across all formats. Bid floors and CPL vary by geo, check the cabinet for live numbers.
Network-wide daily ad requests by format
7-day average · pulled September 2026 · requests, not served impressions 1.2B+ ad requests / day Popunder 450M+ ad requests / day Web Push Notifications 29M+ ad requests / day Push In-Page 8.5M+ ad requests / day iMe Messenger 1.9M+ ad requests / day Telegram Mini Apps 245K+ ad requests / day Bot Messages
1.7B+ ad requests / day 760K+ clicks / day 225+ geos entire Adexium network
| Code | Country | Ad requests / day |
|---|---|---|
| IN | India | 280M+/day |
| ID | Indonesia | 75M+/day |
| RU | Russia | 20M+/day |
| BR | Brazil | 17M+/day |
| TR | Turkey | 8M+/day |
| VN | Vietnam | 8M+/day |
| UA | Ukraine | 7M+/day |
| KZ | Kazakhstan | 4M+/day |
| AR | Argentina | 3.5M+/day |
| AE | UAE | 1.4M+/day |
Playbook
How to win at crypto on Adexium
Why Adexium fits
- Telegram is the de-facto home of crypto — 60M+ wallet holders on our SSP
- iMe Messenger's wallet-segments expose "active trader" and "NFT holder" flags
- Crypto-friendly moderation: exchanges, wallets, presales and IDOs all approved
- Bot messages can deep-link directly to your Telegram support / KYC flow
Creative best practices
- Lead with the token symbol and ticker, e.g. "BTC just broke $80K"
- Use neon green and red for price-action creatives — converts 1.5-2x better than corporate blue
- A/B test sober "Trade now" vs hype "🚀 Don't miss" — varies wildly by geo and audience age
- Always include a chain disclaimer (ETH, BSC, TON, SOL) for token-specific landings
Compliance & moderation
What to know before launch
Moderation guidelines
- No guaranteed-yield claims (DeFi APY can be quoted only with "variable" disclaimer)
- NFT mints must disclose chain fees and royalty terms
- KYC-required services need a "verified jurisdiction" disclaimer on landing
- Token presales restricted in United States, United Kingdom, China, Singapore (auto-filtered)
FAQ
Crypto, frequent questions
Why is Telegram better than Google Ads for crypto?
Google bans most crypto promotion outright and requires expensive certification for what remains. Telegram audiences are already crypto-native, and Adexium has zero-friction moderation for licensed exchanges and audited DeFi.
Can I target by wallet holder / NFT holder?
On iMe Messenger inventory — yes. Segments include "has connected wallet", "transacted in last 30d", "holds NFT collection X", balance ranges (anonymized).
Do you accept token presale landings?
Yes, with a real-name team and audit. We reject anonymous rugpulls and unaudited contracts.
What about meme coins?
Allowed if the project is real, listed on at least one CEX/DEX, and has on-chain liquidity. We reject scam tokens.
General questions
More about Adexium
What is the minimum deposit?
Minimum deposit is $100 for advertisers. Funds are credited within minutes for crypto and instantly for cards.
What payment methods are supported?
We accept a wide range of payment options to fit any geography: 
Advertisers: top up from $100. Publishers: payouts every 3 business days, min $100.
USDTTRC-20, ERC-20, BEP-20, TON
TONToncoin native
BitcoinBTC native
EthereumETH + ERC-20
CapitalistUSD / EUR
Visa / MastercardInstant top-up
Wire transferSWIFT / SEPA
What geos are supported?
225+ geos worldwide, including tier-1 (United States, United Kingdom, Germany, France, Canada, Australia), tier-2 (Eastern Europe, LATAM, SEA), and tier-3 markets. Targeting works down to city level.
How do payouts work for publishers?
Automated payouts every 3 business days. Minimum payout is $100. We pay via USDT (TRC-20/ERC-20/TON), TON, Capitalist, and bank wire. No manual approvals or hidden fees.
What tracking and postbacks are supported?
Server-to-server (S2S) postbacks, pixel tracking, and macros for all major trackers: Voluum, Keitaro, Binom, RedTrack, BeMob. Real-time conversion reporting.
How does anti-fraud work?
Three layers, none of them a black box. Before the auction, the bidder rejects requests from iframes, datacenter ASNs, hammering IPs and malformed user-agents; proxy/VPN traffic is blocked on SSP supply and targetable by a flag on direct placements. On the click, a JavaScript challenge by Kaminari — an independent antifraud vendor — filters bots before the redirect. Daily, every placement is scored on outcomes: enough clicks with zero conversions for any advertiser, or the same email registering across accounts, and it is blocked network-wide. Confirmed fraud is refunded.
Can I whitelist or blacklist sources?
Yes — whitelist and blacklist by source ID, app ID and zone, per campaign. There is no optimizer that silently drops sources for you. If you want automation, Auto CPA re-bids per source toward your target cost per conversion and leaves the source list under your control.
Can I pay per conversion instead of CPM/CPC?
Yes, two ways. Auto CPA bidding is self-serve on every format: you set a target cost per conversion and the bidder tunes CPM/CPC bids per traffic source to hit it. CPA pricing, where you pay a fixed price per conversion and nothing otherwise, is in beta and available on request — it runs on direct-publisher In-Page Push and Popunder inventory only, so we agree the conversion event and geos with you first. Both require S2S postback conversion tracking.
Explore more
Other verticals on Adexium
Ready to scale crypto?
$100 minimum deposit. Top up, choose your format, and a campaign is live within the hour.