Vertical · iGaming
iGaming Advertising
iGaming traffic on Adexium scales fast across LATAM, SEA and Tier-2 Europe. Real-money gaming brands, slots, sportsbook and instant-game offers convert best on push, popunder and Telegram Mini App placements.
Real-money gamingSlots & instant gamesSportsbookLive dealerCrash games
Best-fit formats
Formats that convert for igaming
Based on Adexium-wide performance data, your account manager can refine further for your specific offer.
Web · Popunder CPM $0.30
Popunder
Popunder traffic on desktop and mobile web: your landing page opens full-screen behind the page the user is on.
Learn more → Web · Web Push CPC $0.001
Web Push Notifications
Push notification ads: subscribed users receive your message system-wide, even when the browser is closed.
Learn more → Telegram · Mini Apps CPM $1.70
Telegram Mini Apps
Display and video ads inside Telegram Mini Apps, including interstitial and rewarded placements.
Learn more → Web · Push In-Page CPC $0.001
Push In-Page
In-page push ads: push-style banners shown right inside the publisher page, no subscription needed.
Learn more →Top performing geos
Where igaming traffic scales fastest
Aggregate inventory across all formats. Bid floors and CPL vary by geo, check the cabinet for live numbers.
Network-wide daily ad requests by format
7-day average · pulled October 2026 · requests, not served impressions 1.8B+ ad requests / day Popunder 570M+ ad requests / day Web Push Notifications 44M+ ad requests / day Push In-Page 12M+ ad requests / day iMe Messenger 1.6M+ ad requests / day Telegram Mini Apps 2.8M+ ad requests / day Bot Messages
2.4B+ ad requests / day 1.2M+ clicks / day 225+ geos entire Adexium network
| Code | Country | Ad requests / day |
|---|---|---|
| IN | India | 280M+/day |
| ID | Indonesia | 75M+/day |
| PH | Philippines | 22M+/day |
| BD | Bangladesh | 18M+/day |
| BR | Brazil | 17M+/day |
| VN | Vietnam | 8M+/day |
| UA | Ukraine | 7M+/day |
| MY | Malaysia | 6M+/day |
| TH | Thailand | 5M+/day |
| KZ | Kazakhstan | 4M+/day |
Playbook
How to win at igaming on Adexium
Why Adexium fits
- iGaming-friendly moderation — no shadow bans on legal geos like Brazil, India, Kazakhstan, Indonesia
- Compare push, popunder and Telegram Mini App placements against the conversion event that matters to your offer
- Telegram Mini App placements reach people inside Telegram; device mix depends on the inventory and targeting
- Real-time deposit-event postbacks supported via S2S API
Creative best practices
- Use big bonus numbers ("100 FS", "+200%") in the first 30 characters of push titles
- Localize headlines to the destination language, then compare qualified registrations and deposits across variants
- Show the iGaming brand logo in the icon — builds trust in Tier-3 markets
- Test 5+ creative variants per campaign; rotate weekly to avoid banner blindness
Compliance & moderation
What to know before launch
Moderation guidelines
- Restricted in United States, United Kingdom, France, Germany, Spain, Italy, Netherlands, Australia — moderation auto-filters those geos
- Cannot promise guaranteed wins or 100% safe systems
- Must include 18+ disclaimer and responsible gaming link on the landing
FAQ
iGaming, frequent questions
What's the minimum deposit to test iGaming on Adexium?
The platform minimum is $100, but for meaningful learning we recommend $500-1,000 for a single geo / format combo.
Which format works best for iGaming offers?
Popunder for low-CPA registrations, Web Push for warm retargeting, Telegram Mini App for crypto-savvy LATAM/SEA audiences.
Can I run streaming or live iGaming landing pages?
Yes — streaming and live dealer are accepted. Make sure to disclose geographic restrictions on the landing.
Do you allow rebrokered traffic?
No. All traffic on Adexium is direct from our own SSP partners. No re-arbitrage chains.
General questions
More about Adexium
What is the minimum deposit?
Minimum deposit is $100 for advertisers. Funds are credited within minutes for crypto and instantly for cards.
What payment methods are supported?
We accept a wide range of payment options to fit any geography: 
Advertisers: top up from $100. Publishers: payouts every 3 business days, min $25.
USDTTRC-20, ERC-20, BEP-20, TON
TONToncoin native
BitcoinBTC native
EthereumETH + ERC-20
CapitalistUSD / EUR
Visa / MastercardInstant top-up
Wire transferSWIFT / SEPA
What geos are supported?
225+ geos worldwide, including tier-1 (United States, United Kingdom, Germany, France, Canada, Australia), tier-2 (Eastern Europe, LATAM, SEA), and tier-3 markets. Targeting works down to city level.
How do payouts work for publishers?
Automated payouts every 3 business days. Minimum payout is $25. We pay in USDT on TON, TRC-20, BEP-20 and ERC-20. On withdrawals of $50 or more we cover the network fee, so you receive the full amount; below $50 the network fee is deducted from the payout ($3 on TRC-20, $1 on TON, BEP-20 and ERC-20). No manual approvals, no hidden fees.
What tracking and postbacks are supported?
Server-to-server (S2S) postbacks, pixel tracking, and macros for all major trackers: Voluum, Keitaro, Binom, RedTrack, BeMob. Real-time conversion reporting.
How does anti-fraud work?
Three layers, none of them a black box. Before the auction, the bidder rejects requests from iframes, datacenter ASNs, hammering IPs and malformed user-agents; proxy/VPN traffic is blocked on SSP supply and targetable by a flag on direct placements. On the click, a JavaScript challenge by Kaminari — an independent antifraud vendor — filters bots before the redirect. Daily, every placement is scored on outcomes: enough clicks with zero conversions for any advertiser, or the same email registering across accounts, and it is blocked network-wide. Confirmed fraud is refunded.
Can I whitelist or blacklist sources?
Yes — whitelist and blacklist by source ID, app ID and zone, per campaign. There is no optimizer that silently drops sources for you. If you want automation, Auto CPA re-bids per source toward your target cost per conversion and leaves the source list under your control.
Can I pay per conversion instead of CPM/CPC?
Yes, two ways. Auto CPA bidding is self-serve on every format: you set a target cost per conversion and the bidder tunes CPM/CPC bids per traffic source to hit it. CPA pricing, where you pay a fixed price per conversion and nothing otherwise, is in beta and available on request — it runs on direct-publisher In-Page Push and Popunder inventory only, so we agree the conversion event and geos with you first. Both require S2S postback conversion tracking.
Explore more
Other verticals on Adexium
Ready to scale igaming?
$100 minimum deposit. Top up, choose your format, and a campaign is live within the hour.