Case Study: An Android App on Telegram Mini Apps — 384 Conversions at $1.25 CPA in Four Weeks
An Android video app ran two video campaigns on Telegram Mini Apps in the US and Germany. October 2026: $481 spent, 150,387 impressions, 21,700 clicks and 384 tracked conversions. Conversion rate held at 1.7–2.0% every week; what moved CPA was click-through rate.
Read article →
Case Study: The Same Crypto Ad on Two Telegram Formats — $1.38 CPA vs $34.18
A US tap-to-mine app ran identical ad angles on Telegram Mini Apps and iMe Messenger for ten weeks. iMe bought 22x more impressions and took 88% of the budget, then delivered a third of the registrations. A teardown of why impression volume is the most misleading column in the dashboard.
Read article →
Popunder & Push Ad Networks with CPA Pricing in 2026
Most popunder and push traffic is sold on CPM/CPC, so you carry all the conversion risk. How pay-per-conversion (CPA) and Auto CPA bidding work on pop and push, where they fit, and where they don't.
Read article →
New on Adexium: CPA Pricing and Auto CPA Bidding — Pay for Conversions, Not Clicks
Two conversion-based buying options are now live. CPA pricing lets you set a fixed price per conversion on In-Page Push and Popunder. Auto CPA bidding chases your target cost per conversion on every format: pop, push, and Telegram. How both work and how to launch them.
Read article →
Case Study: Cutting CPA to $0.04 on an iGaming Telegram Mini App with Postback-Driven Optimization
How an iGaming TMA went from buying traffic blindly to a $0.04–0.08 CPA: postbacks on real conversions, geo and creative splits, and ruthless budget reallocation. Real dashboard numbers inside.
Read article →
Case Study: VPN Subscriptions from Telegram Mini Apps — $0.20 CPA and Revenue the Client Verified Themselves
Two mini-cases from the VPN vertical on Adexium TMA traffic: an angle-split test that found a $0.20 CPA winner across 587 conversions, and a client whose own analytics confirmed paying users from a single campaign.
Read article →
Case Study: $37 vs $1.30 CPA on the Same Popunder Traffic — the Whitelist Effect, Proven Twice
Two independent advertisers, same offer type, same geo, same format. Broad popunder in the Philippines converted at $37–56 CPA; the whitelisted version of the same buy converted at $1.30–1.72. Full data below.
Read article →
Case Study: 4 iGaming Brands, 3 Ad Formats, One Geo — a $28.62 Blended CPA Shootout in Turkey
6.1M impressions, 84K clicks, 19 tracked conversions. What a 9-campaign matrix in Turkey taught us about format economics: the same format delivered a $6.82 CPA for one offer and $70+ for another.
Read article →