Case Study: Cutting CPA to $0.04 on a Casino-Style Telegram Mini App with Postback-Driven Optimization
How a casino-style TMA went from buying traffic blindly to a $0.04–0.08 CPA: postbacks on real conversions, geo and creative splits, and ruthless budget reallocation. Real dashboard numbers inside.
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New on Adexium: CPA Pricing and Auto CPA Bidding — Pay for Conversions, Not Clicks
Two conversion-based buying options are now live. CPA pricing lets you set a fixed price per conversion on In-Page Push and Popunder. Auto CPA bidding chases your target cost per conversion on every format — pop, push, and Telegram. Here's how both work and how to launch them.
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Case Study: VPN Subscriptions from Telegram Mini Apps — $0.20 CPA and Revenue the Client Verified Themselves
Two mini-cases from the VPN vertical on Adexium TMA traffic: an angle-split test that found a $0.20 CPA winner across 587 conversions, and a client whose own analytics confirmed paying users from a single campaign.
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Case Study: $37 vs $1.30 CPA on the Same Popunder Traffic — the Whitelist Effect, Proven Twice
Two independent advertisers, same offer type, same geo, same format. Broad popunder in the Philippines converted at $37–56 CPA; the whitelisted version of the same buy converted at $1.30–1.72. Here's the full data.
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Case Study: 4 Casino Brands, 3 Ad Formats, One Geo — a $28.62 Blended CPA Shootout in Turkey
6.1M impressions, 84K clicks, 19 tracked conversions. What a 9-campaign matrix in Turkey taught us about format economics: the same format delivered a $6.82 CPA for one offer and $70+ for another.
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