· 3 min read case study
Case Study: 36% CTR and 1,067 Bot Starts — What a Native Video Creative Does for a Crypto TMA
A tap-to-mine USDT app promoted inside Telegram Mini Apps with a single 9:16 video creative: 7,572 impressions, 2,731 clicks, 1,067 conversions at a 39% click-to-start rate. A teardown of why native-looking video crushes static in this vertical.
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